A selection of our recent appearances in the UK media.
The Guardian
27 November 2025
‘It was just … meh’: the voters who feel ‘tinkering’ budget let them down
Research group More in Common spoke to former ‘blue wall’ constituents unimpressed by ‘chaotic’ U-turns
“It’s all sort of stacked against you … The people that are working hard and earning a decent wage, trying to get childcare costs under control … you sort of question why you’re doing what you’re doing,” was how Hayley, an assistant headteacher in our focus group in Aldershot, described the economy, shortly after the budget was announced.
Hayley’s not alone: a record 57% of Britons now say they are unsure that the cost of living crisis will ever end. But what was so revealing about Wednesday’s focus group was that they were all in what we would normally see as relatively high-paid jobs, they owned their own homes – not the type of voter you’d normally think of as struggling. As Martin, a product manager in the automotive industry, put it: “On paper, we should be feeling really well off.”
The Telegraph
26 November 2025
Dear Rachel, do you have any clue how much hard-working people are struggling?
You could have reversed the idiotic increase in your last Budget in employers’ National Insurance contributions which has had such a devastating impact on hospitality, on hiring in general and has seen tens of thousands of devastated people lose their jobs.
The latest polling by More in Common shows that even your own Labour voters prefer spending cuts to tax rises. But you’re a coward, Chancellor, aren’t you? You know the innumerate, purple-haired progressives on the benches behind you will scream red murder at the first whiff of “austerity”. And party politics comes before country, no matter what Sir Keir Starmer promised voters on the steps of Downing Street.
Politico
25 November 2025
Donald Trump is a hurdle to peace in Ukraine, say Brits
Donald Trump once claimed he could end the war in Ukraine in a day. Brits think the U.S. president is a hurdle to lasting peace. More in Common polling shared with POLITICO’s London Playbook Tuesday found 47 percent of British voters think the U.S. president is a hindrance to efforts to stop the fighting, compared to 21 percent who say he provides a boost.
Just over a fifth (21 percent) said he is neither a help nor a hindrance, while 11 percent didn’t know. An overwhelming 75 percent of voters also think it is important for the U.K. to stand up for Kyiv’s sovereignty, compared to 8 percent who believe it isn’t.
The More in Common think tank polled 2,062 British adults between Nov. 22 and 24, as U.S. and Ukrainian officials worked on a peace agreement in Geneva almost four years after Russia began its full-scale invasion of Ukraine. The overall margin of sampling error for the poll is 2.2 percentage points.
The Telegraph
25 November 2025
Labour to hit its own elite voters hardest in council tax raid
Polling from September by polling group More in Common found that 46pc of voters in the £100,000-plus salary bracket intended to vote Labour, the party’s highest share in any income group, and significantly higher than those with an income of £0 to £14,999 (13pc), and £15,000 to £19,999 (19pc).
Ed Hodgson, of More in Common, said: “Labour voters have higher incomes than the average voter. People who went to private school are also more likely to vote Labour than any other party.
“So I wouldn’t be surprised if it was the people in those £2m-plus homes voting Labour.”
The Independent
25 November 2025
Rachel Reeves wants to achieve these five things with her Budget – it won’t be easy
In recent days, Ms Reeves, the UK’s first female chancellor, has accused her critics of “mansplaining” how to be chancellor – something which she says motivates her to show she is making the right decisions.
But the problem is that she remains deeply unpopular with the public (-52 per cent according to More In Common polling released on Monday). The anger some of her decisions have caused among backbenchers has also raised serious questions about her future as chancellor.
The Express
24 November 2025
Humiliation for Rachel Reeves as even Labour voters think she's a terrible Chancellor
The pre-Budget survey, by More in Common, found voters would even prefer to bring back the last Conservative government, despite the chaos of its final few years. It found 68% of voters thin former Chancellor Rishi Sunak, who later became Prime Minister, would be a batter Chancellor than Ms Reeves, and 65% said the same about former Tory Chancellor Jeremy Hunt. On top of that, 63% say Rishi Sunak would make a better Prime Minister than Sir Keir - and that includes 27% of Labour voters.