Research

The Global Future Foundation commissioned More in Common to conduct polling to understand what Britons would think of the UK adopting an ‘America First’ style agenda here in the UK. The polling shows that most Britons want to see politicians prioritise national interests, industries and identities. Yet despite the appeal of a ‘Britain First’ approach, few want to follow in the footsteps of President Donald Trump: in fact Britons are now less likely to think that it is in our interest to be on the same side as the US – and most think the President’s re-election has had a negative impact on  the United States.

More in Common’s new MRP projects Reform UK would be in touching distance of a majority if the General Election were today. Based on polling of over 10,000 Britons, the model estimates that,  Reform UK would be the largest party with  290 MPs – more than twice as many as any other party.

On the eve of a significant vote on the government’s welfare reforms, our polling shows a lack of confidence in the government’s ability to make fair decisions about disability benefits. At the same time, weeks of high-profile disputes have cut through: Labour is now seen as the most divided party.

Ahead the 2025 NATO summit, our new research into public attitudes on NATO finds that while the British public still thinks NATO is important, younger people are much more ambivalent – and many Britons have doubts about whether the US would fulfil its Article 5 obligation to the UK.

With London Climate Action Week underway, new More in Common polling finds that low trust in both energy companies and the government is leading the public to increasingly believe that corporate greed, rather than what is right for the British public, is driving energy policy – undermining trust in the climate transition.

Following the government’s decision to cut the UK’s foreign aid budget, More in Common has been conducting polling and focus group research to understand what voters want to prioritise from the remaining aid budget. Using nationally representative polling and focus groups in Wolverhampton, Bristol and Ilford, several key insights emerge.