A training programme that helps progressive campaigners and communicators to read public opinion more accurately, identify the audiences they most need to reach and develop messages and strategies that resonate beyond their existing base.
This can limit their effectiveness and, unintentionally, put off the very people they might need to bring on board. Our new training course helps progressive campaigners and communicators understand why this happens, and what they can do about it. Drawing on More in Common’s Seven Segments framework, participants learn how to read public opinion more accurately, identify the audiences they most need to reach and develop messages and strategies that resonate beyond their existing base.
The training course gives participants access to More in Common’s latest public opinion insights and provides them with practical tools they can use immediately for their work. Participants will have space to discuss their own campaign challenges and learn from peers navigating similar issues.
One day · £360+VAT per person · In person
For: progressive campaigners, communications and policy professionals
Upcoming dates
Tailored in-house training for teams in charities, campaign organisations and public sector bodies. Get in touch for a quote.
“I found the training fascinating. I listen to a lot of analysis that covers these topics, but this offered something new and more actionable. Overall I am very glad I attended and the learnings will stay with me.”
“It was brilliant, thank you. The discussions with others were so insightful.”
“I really enjoyed putting what we learned into practice and creating our own campaigns.”