The Daily Mail
1 June 2025
And 28 per cent of Wimbledon fans would vote for Reform, with 23 per cent backing the Conservatives and 21 per cent Labour, the poll by More in Common found.
Reform also wins with a landslide among staycationers and pub garden enthusiasts. Ed Hodgson, of More in Common, said: 'In Britain, voters have traditionally voted along class lines – and this polling shows how many of those boundaries are now blurring.
'The Wimbledon finding is particularly striking... often seen as a marker of middle-class Britain, Wimbledon's audience doesn't fit the caricature of Reform's base.'
He added: 'As disillusionment with mainstream politics spreads, it is possible many of these Conservative loyalists will consider voting for Reform...'